Tips On Writing Houston SEO Friendly Content
Do you want to grow your business revenue without a commensurate increase in the marketing budget? If you do, you have come to the right place. The key is to publish content that is SEO friendly.
Here Is How It Works
Search engines rank those websites higher that are properly SEO optimized for search engines and have a good backlink profile along with solid authority. You will get more shares, engagement, likes, and clicks in case your website is on the front page of search results. There is no use of expert articles on your website if nobody is able to find your website. Simply put, you need to consistently produce SEO friendly content if you want your website to thrive.
It’s not easy and there is a lot of foresight and thought that is needed to produce strong SEO friendly content. After learning the basics and including those strategies in the content production process, you’ll find that it gets good results without adding much to your existing workload. Combine this with other promotional activities such as email marketing (regularly sending newsletters to your contact list) and a well thought out marketing funnel, and you’re set.
There is a lot you can do to bring more clicks to your website but today’s topic is restricted to producing SEO-optimized content.
Meaning Of SEO Friendliness
Simply put, it is the type of content that search engines like which means they will rank it higher in the search results. There is a misconception among some marketers that SEO-friendly content simply means content stuffed with targeted keywords but there is a lot more to it. It means writing content that makes it easy for search engines to understand, find, and connect the content to that particular topic you are covering.
As you will find in this article, producing SEO friendly content is not just limited to stuffing targeted keywords in your videos, posts, and other types of content.
Ways To Make Content SEO Friendly
1. Make Use Of Headlines & Sub Headlines
Proper use of headlines combined with sub-headlines is great for SEO. One of the biggest benefits is that your articles become skimmable which makes them easier for your readers to consume. People naturally like to share things they find easy to read.
Search engine robots work in a similar manner. When these robots are crawling through the website, they will take note of the headlines and sub-headlines and it will help the algorithms get a better understanding of your content. The algorithms will find it easier to determine the more important part of the content.
The use of sub-headlines along with headlines also helps in enhancing keyword saturation but it’s important for you to use it wisely and you shouldn’t try to game the system.
2. Internal Links
The number of backlinks is an important ranking factor for search engines. Good content naturally attracts a lot of backlinks from internal pages as well as external websites. Therefore, it is important for you to keep adding links to existing content from newer posts in order to drive more traffic by ranking the existing content higher. By consistently adding links to the already posted content on your website, search engine robots will be able to find the best articles on your website which means that people will also be able to find your best articles.
When you add links to other reputable and higher quality websites, it also adds to the validity of your website. Better links mean higher rankings for your web page in the search engine result pages. You should also use credible sources in the body of your posts as it helps in building trust with the readers.