Call Us : (888) 439-4224

Email Us : info@seohoustonpros.com

"Services starting at $650.00" and "Packages starting at $1500.00"

SEO Houston Experts & Search Engine Optimization Consultants

Our Houston SEO Experts & Local SEO Consultants Put Companies In The Best Position Possible On Google And Beyond To Generate Traffic, Leads, And New Business!

Importance Of SEO Specialist To Grow Your Business In Houston

By Leave a Comment

Why You Should Hire A Houston SEO Specialist

As a business owner, you already understand the value of an engaging and well-designed website. It not only helps in maintaining existing customer relationships but also plays a huge role in attracting new customers to your business. However, an effective website isn’t enough to attract new customers on its own. You need to be aware of the process through which new customers end up on your website.

More often than not, a new business is discovered by users when they search for a related service or product on a search engine. This is why it is important to realize the importance of search engine optimization and how to get your website at the top of organic search results. Search engine optimization is complex and it’s better to hire the services of an experienced SEO expert to achieve high organic search rankings.

Get Discovered

In order to get the maximum value out of your website, you first need to figure out the path customers take to get to your website. Higher organic rankings are one thing but what’s more important is the keywords for which your website ranks. A keyword aptly describes the webpage content. Customers use these terms to search online for a related product or service and that is how they find your website.

An SEO expert is aware of the ways to discover relevant keywords for increasing your website traffic which should result in higher sales. An SEO expert uses competitive research to discover relevant keywords and how those keywords should be integrated into the website for better search engine optimization. When done right, an optimized website will rank at the top of search results and attract more customers.

Better Brand Awareness

Search engine optimization not only results in new customers and sales but can also help in enhancing the credibility and reputation of your brand.

With proper choice of relevant keywords and high-quality backlinks, you can establish yourself as an expert in your industry and get your name out there. It is especially great for companies that are brand-new in the industry and are looking to build a consumer base from scratch. It also works great if you are entering a new business category. The right SEO expert will take your goals into account when creating an SEO strategy for your business.

Future Success

An experienced SEO expert is a great resource for growing your business. The expert will optimize your website and guide you in the right direction and make sure you are aware of the latest trends. Google is always making changes to its search algorithms and an SEO expert will always keep track of these changes and make necessary changes to the strategy to ensure success.

With continuous improvement and making changes as per the latest trends, an SEO expert will make a lasting impact on your business.

Hire An SEO Expert Today!

Found Me Online is an interactive digital agency. We are focused on our customer’s needs. Our team of experienced SEO specialists has the skills and tools to grow your organic search presence.

Call us or contact us today for your free consultation! Visit our blog for more related articles on how to execute the best SEO in Houston!

Businesses That Need Local SEO In Houston Pt 2

By Leave a Comment

Top 6 Businesses That Get High ROI From Local SEO

Part 2

(Continuation)Customer reviews can help drive up a bar or restaurant’s popularity online or offline. Such comments or opinions are shared openly, with many displayed prominently in the listings. Studies show that 60% of respondents visit restaurants and bars based on the online reviews they read.

4. Plumbers

Plumbing emergencies need immediate response to mitigate further damage. The first place you will look is online, running a google search to find a local plumber. It is a matter that majors on not only who will help but also how soon they can resolve the problem. Thus, local SEO becomes a crucial element for those in this profession to consider when finding customers and growing their business.

Local SEO will help increase their online visibility, especially when they are in a profession that thrives dependent on its local market. The optimization can include supporting informative content about the products and services available, including tips and advice on DIY maintenance, which will be content that helps boost rankings.

Plumbing services are in high demand, with most people looking for reputable, skilled, and dependable service providers. However, that demand is yet to translate into more positive online reviews that shine the spotlight on this industry, but the tides will soon change for the better.

5. Pet Services

Pet owners are very particular about vet services, which are primarily specialized and have local demand. People searching for pet services will use search terms like pet setting and training, pet supplies, pet grooming, pet walking, veterinary clinics, and pet supplies, among others.

It is an industry with potentially unlimited valuable content. Moreover, the reviews have a significant impact on potential customers’ decisions. Since pet owners want the best for their animals, the service providers must go the extra mile to ensure they provide top-notch content that helps to elicit positive reviews to help with better search rankings.

6. Real Estate

Those in the real estate industry have a high appreciation for local SEO. Many real estate agents that seek success create pages targeting a specific market or target audience. The content in those pages has keywords associated with long-tail keyword searches about buying a home.

It is best to get as granular as possible when creating and publishing the content on the pages. In short, do your best to simplify the information, breaking it down to the names of the smallest or new neighborhood. But you will get the desired results depending on the value in the information you share on your website or blog.

Call us or contact us today for your free consultation! Visit our blog for more related articles on how to execute the best SEO in Houston! Missed the first issue of this article? Click here!

Businesses That Need Local SEO In Houston Pt 1

By Leave a Comment

Top 6 Businesses That Get High ROI From Local SEO

Part 1

SEO is integral to any business gaining visibility on the internet. SEO (Search Engine Optimization) previously was straightforward to implement even with the required guidelines to follow. However, it has become brutally competitive and unbelievably pricey, posing significant challenges that have seen small businesses turn to local SEO for better online exposure and customer outreach.

But what are the elements that make local SEO a grand approach?

Search engine optimization entails different elements. Google My Business can be an excellent starting point, where you create a free business listing on Google. Populate your profile with information about yourself or the brand to make it an enticing listing. Also, use several keywords relevant to the business in the description. Moreover, customer reviews can influence local search results; thus, do not downplay them. You also must include a link to your fresh, informative, and well-optimized website.

While any company can invest in local SEO to reach and connect with a local target market, some businesses are bound to benefit more from local search optimization than others. Below are six of the prominent ones we would like to discuss.

1. Medical Services

Businesses in the healthcare industry, such as emergency care clinics, dental practices, and private doctor offices, are perfect candidates for local SEO. They need a phenomenal website and other essentials to boost their online rankings.

The medical services providers can publish high-value, informative materials on their online platforms (websites and blogs). Google tends to prioritize such relevant content. The information they share must give insights into how-to manuals, healthcare tips, and other value-adding tips and advice to the target audience, which ultimately helps improve search rankings.

2. Law Offices

People need legal counsel on different matters, and they often look for the closest, dependable law experts to hire. It means the law office must prioritize appearing in the top search results in local searches to get customers. Achieving this includes creating and optimizing a Google My Business page and linking a properly structured website with relevant keywords.

Online reviews can make or break your optimization efforts. The stigma surrounding lawyers coupled with third-party validation is a factor that informs a potential client’s decision to hire. Therefore, attorneys must invest more toward generating positive client reviews on Google, Yelp, and other popular platforms.

3. Bars & Restaurants

The hospitality sector is perhaps the industry that sees the most turnover. The United States had more than one million new bars and restaurants opening within the last few years, and each is eyeing to be the staple in its community. Such an ambitious objective requires consistent traffic of satisfied regulars who return every other day. These establishments should consider local SEO to bag such customers since they operate locally. That means they tend to focus on a particular market (geographically targeted). And because of that, search optimizations are done accordingly. If a person types “restaurant” into a mobile search, it often has an additional “near me” suggested phrase.

Call us or contact us today for your free consultation! Visit our blog for more related articles on how to execute the best SEO in Houston! Click here for the second article of this series.

Ways SEO Houston Grows Your Business Pt 2

By Leave a Comment

10 Reasons To Use SEO For Your Business In Houston

Part 2

6. It Covers Entire Target Audience

It is a misconception that SEO is only meant for organizations targeting a single user type. If your company is targeting a variety of audiences with the same service, it is going to be equally effective for you.

Take the example of a pool installation company targeting both commercial customers as well as homeowners. Search engine optimization allows such companies to reach both these audiences through intent-driven keyword research. It is recommended to create separate pages for each audience with one targeting clients searching for commercial services and the other page for those searching for residential services.

7. Optimized User Experience

As mentioned above, Google uses dozens of ranking factors and one of the critical ranking factors is user experience. Google algorithms are able to distinguish between a favorable or an unfavorable user experience and this is why a website’s success depends on building a positive user experience.

Users on Google are in the habit of getting answers to their queries within seconds. If a visitor from Google has a poor user experience when they click on a website such as pop-ups or mobile incompatibility, it is likely that they won’t stay on that page for long. A website’s high bounce rate signals that users do not find this webpage valuable and Google might downgrade the ranking of that webpage.

8. Complements PPC

SEO and pay-per-click advertising complement each other. If a website ranks on the first page of organic results and is also at the top of paid search results, it will get much more traffic and will also enhance brand credibility. Also, data from organic search rankings can be used for better optimizing the PPC strategy.

9. It Works in the Long-Term

While search engine optimization has the potential to deliver good results during the first year things are only going to get better from there. Think of it like compound interest which keeps generating better returns over a period of time. It won’t be wrong to say that SEO results and ROI directly relate to the effort, budget, and time spent on it.

Stay away from companies promising instant results. It takes time to execute a well-thought-out optimization strategy including on-page optimization and content creation. In order to get the best results from SEO as part of your overall digital marketing strategy, think of it as an investment in your business that generates an excellent long-term return.

10. Enhanced Search Visibility

There is no denying that today’s world is digital. Organizations focused on building a wide brand presence need to focus on the web. However, your brand needs to be on the first page of search results in order to be visible and get clicks. This is why search engine optimization is crucial for building and enhancing brand identity.

A high-quality optimization strategy for a website will deliver high-quality results in the long term. Our team of professionals is dedicated to delivering an excellent return on your investment. We believe in complete transparency and will keep you updated throughout the SEO process.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the first article in this series.

Ways SEO Houston Grows Your Business Pt 1

By Leave a Comment

10 Reasons To Use SEO For Your Business In Houston

Part 1

Are you a business owner looking to increase the visibility of your business? Are you aware of the benefits of search engine optimization? In today’s increasingly digitized economy, business owners need to draw a comprehensive digital marketing strategy to enhance their brand value and to get their business in front of the target audience. In this article, we will discuss 10 major benefits of investment in search engine optimization for businesses looking to grow their visibility and provide huge value to the target audience.

1. Highly Targeted Traffic

One of the major benefits of SEO is increased organic visibility that results in better-targeted traffic. Search engine optimization is focused on attracting hyper-targeted traffic. An effective optimization strategy has the potential to get the relevant audience to your web pages by ranking high for targeted search queries. Since you get users who are already searching for what you are offering, higher organic rankings provide better quality traffic to the website without the need to further persuade or entice the users.

2. Excellent Return On Investment

As is the case with every other marketing channel, ROI is what often drives marketing decisions. It is true that SEO takes time to deliver results but eventually, it has the potential to provide an impressive return on investment. Leads derived from organic search rankings tend to have a closing rate of 14.6% which is almost 12% higher than the closing rate derived from traditional marketing.

However, your website needs to rank at the top of search results in order to generate those leads. The top listing on organic results on Google gets 1/3 of all the search traffic. In short, higher organic visibility on search engine results pages is directly correlated with higher targeted traffic and increase in revenue making it one of the best in terms of ROI among various marketing channels.

3. Enhanced Credibility & Trust

The top results on Google are seen as more credible by users. Hundreds of signals, on-page as well as off-page, are used by Google for ranking websites. Some of these signals include website speed, mobile usability as well as the content. A significant chunk of users generally does not value these signals but they expect to get valuable and relevant results from Google.

There is implicit trust in Google’s algorithm and three-fourths of the users stick to results on page one. Building trust depends on authority in the search engine results pages combined with the quality of services or products you’re selling.

4. It Works 24 x 7

SEO efforts keep working 24 x 7. Once you have invested in high-quality content, it is always going to be there. It is not like paid advertising where you are not going to get any traffic once your budget runs out. SEO helps you achieve high organic rankings which means your website keeps getting traffic 24 x 7.

Also, it is one of the most unique marketing channels as you get targeted traffic from users who are already trying to find the product or service you are selling. It’s not like having your brand mentioned on a billboard.

5. It Works For The Whole Marketing Funnel

SEO-driven content marketing focuses on all kinds of content types that market different stages of the marketing funnel. It’s true that content focused on the middle of the funnel or top of the funnel won’t lead to direct conversions but it helps in building brand awareness and loyalty which eventually leads to conversions.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the second article in this series.

Can Houston SEO Grow Your Business? Pt 2

By Leave a Comment

8 Benefits Of Hiring SEO Expert In Houston

Part 2

3. Promotes Positive User-Experience

Your SEO campaign shouldn’t only be focused on raising your Internet presence through phrases or keywords, but also by designing a quality website that facilitates positive user experiences for web users who visit your site.

Your site needs to be simple to navigate and not intricate. When you do this, your website becomes easily accessible to search engines as it searches for quality in its site suggestions. If your web pages are loading slowly, has a complicated interface that is hard to navigate, search engines won’t pick it up.

4. Assists In Building Up Engagement & Conversion Rates

When your site is ranking at the very top of search engines, chances are that you’ll get the most traffic. More web users will click on your link. When these users visit your webpage, you can additionally build your engagement resulting in higher conversion rates.

You can use a chatbox or contact landing page whereby your potential clients can leave a message, from where you can begin a conversation. Include a link button to your social media on your webpage to give leeway to visitors who want to interact with your further. By doing this, you begin to foster a bond with your prospective customers that can be transformed into quality sales.

5. Increase Lead Generation

These days, almost everybody is online and around 5.6 billion individuals utilize Google search to locate the service and products they want. When a person makes a search, chances are that they are looking to make a purchase. If you have optimized your site with the right phrases and keywords, you will be visible on the searches which means you are in a much better position to kindle their interest.

6. Make Your Brand Valuable

When web users begin trusting your brand, your reliability intensifies, which raises the value of your brand. For your business to succeed, this is an integral aspect. SEO enables you to increase your brand value and as your value grows, you get more opportunities to lure more leads.

7. Produces Long-lasting Results

Most businesses don’t succeed in their SEO endeavor because they are not patient enough. When results aren’t immediate, they abandon their efforts and proceed to use another campaign.

You should not that SEO isn’t an overnight thing and will take time. Unlike other advertising strategies where results are Immediate, SEO is a steady and relatively long process. Once it has hit its stride, your online visibility and presence can last for months if not years.

8. Cost-Effective

Promotional campaigns are expensive. With SEO optimization, you can build your brand with cost-effective techniques. The long-lasting results you expect will inevitably save you cash. Hen people search, they will find your brand when they need it the most. This subsequently increases the likelihood of conversions, which gives you a feasible ROI.

Call or contact SEO Houston Pros today for refined SEO services suitable for your business needs. Visit our blog for more tricks and tips for Houston SEO! Click here for the first article in this series.

Can Houston SEO Grow Your Business? Pt 1

By Leave a Comment

8 Benefits Of Hiring SEO Expert In Houston

Part 1

Building up a business needs a tremendous amount of effort put in which is never an easy undertaking, particularly with regard to scaling up. It entails supervising how your organization functions, handling your financials and company and promoting your products, services, or brand that will transform leads into sales.

Given how technology is incorporated into nearly everything now, these undertakings have become effortless. Apart from advertising your brand with conventional leaflets, billboards, posters, radio ad placements, and TV, digital marketing provides a whole range of opportunities you can capitalize on.

Online marketing is integral in assisting your enterprise to thrive. Among the most fundamental things to do in your Internet marketing campaign is to design a compelling site. In conjunction with other online campaigns such as social media marketing or email marketing, having a site is an essential basis for your Internet presence.

However, just owning a website isn’t sufficient. You can’t wait for web users to accidentally come across your site whereas there’s an expansive ocean of opportunity called the Internet. You have to get your site on people’s faces. And that’s where SEO begins to be used.

Definition Of SEO

SEO or Search Engine Optimization is a system that enables your site to be located in search engines. It has the potential of organically growing your Internet presence and assisting your site rank high in SERPs.

SEO can assist your site to stand out from the competitive pool of competitors by using phrases and keywords related to your product, services, or brand. It is considered to be an essential tool that ensures your organization is more visible online. Although this method isn’t full-proof per se, it’s among the most effective marketing strategy to make use of in modern times.

1. Drives Traffic To Your Site

Establishing a business in this modern age is no stroll in the park and among the first undertakings in your marketing or promotional campaign is growing your awareness and image. Considering how billions of individuals can now be located on the Internet, having a site is an integral step when it comes to developing your business’ profile.

SEO can assist you to reach this objective and assist in pushing traffic to your website. It assists your site to stick out and makes it simpler for web users to locate you. By using SEO, you can be certain that the awareness level of your website will grow and steer click-throughs to your site.

2. Leads To Trust

SEO also assists in bolstering the authority of your brand. When your site ranks high in SERPs and can easily be seen online, it will automatically raise the credibility of the brand. This ought to be among your objectives when using SEO to facilitate your campaign strategies.

But you should note that this won’t happen overnight. This will need a lot of effort and time from you. You will need to build a positive user experience if you want your reputation to solidify as time lapses.

Call or contact SEO Houston Pros today for refined SEO services suitable for your business needs. Visit our blog for more tricks and tips for Houston SEO! Click here for the second article in this series.

Why Houston SEO Can Improve Your Website’s Visibility Pt 2

By Leave a Comment

4 Phases Of SEO For Local Business In Houston

Part 2

(Continuation)Here are a few calls to actions phrases that we usually use:

  • Schedule an appointment
  • Call Now
  • Fill out the contact form
  • Set up a free consult

We share a checklist with the clients to keep them updated about the progress of their websites.

Phase 3 – Off-Site Optimization, Citation Submission & Clean up

Phase 3 starts after we optimize a client’s website and the business’s social web pages. Next, we focus on off-site activities that leave a long-lasting impression on search engines. We ensure that the client’s business information, such as name, phone number, and address remains constant throughout the pertinent business directory sites and the web’s four main aggregators. Our team will thoroughly check major directors and aggregators for incorrect, missing, or duplicate citations and correct them wherever necessary.

This part is crucial as it lets the audience know the details of how to contact the business owner or its representatives.

Once we end phase 3, it gives us a platform to start working on building links so that we can prove that your website is trustworthy.

Content Strategy

Isn’t it irritating when someone reminds you of your basic duties at work every single day? You know what to do, yet someone still goes through the list when you come to work. This may be irritating but it’s for your own good. Some business owners need these reminders. It involves creating relevant posts about the services and products offered by the business. Posting a 500+ word blog on the website may suffice. However, it’s important to post such blogs from time to time so that the search engines can re-crawl back to your website and target the keywords. They would accordingly show the posts whenever your audience searches with related terms.

Phase 4 – Ongoing & Advanced SEO: Link Building, Tracking, Updates

It is essential to build a solid foundation for a website so that it can create an authoritative position in search engines. We ensure that the keywords in your website are strategically placed and your business listings are consistent throughout the internet. These alone should improve your website’s ranking in search engines.

We maintain the momentum of this buildup by posting and promoting blogs and new posts on your website. Additionally, we monitor how the strategies work and fine-tune them every month.

Our SEO team believes that links from other websites are crucial for link-building as they increase your site’s overall outreach. We will spend time identifying the sites with high authority and how to include their links into your website without looking out of place. Sure, SEO is a time-consuming job, but it can provide the platform that can increase traffic to your website. Once you start posting new content, you can also increase the number of high-authority links on your website. This may tweak your site’s rank on Google, and you should see it rank among the top 3 names in the search list.

Call us or contact us for any help you need with your SEO campaign! Visit our blog for more related articles on how to execute the best SEO in Houston! Missed the first issue of this article? Click here!

Why Houston SEO Can Improve Your Website’s Visibility Pt 1

By Leave a Comment

4 Phases Of SEO For Local Business In Houston

Part 1

Many business owners are still unaware of what SEO means. There’s a common belief that SEO refers to a set of tactics that can manipulate Google’s algorithm. No, it doesn’t work that way. If you want to see your company’s website on the first page of a search engine, you should not only adhere to the guidelines set by the search engine but also follow the best online marketing practices. Here’s a quick look at how Google works and what you can do to make your website rank higher:

  • Research possible keywords that people may use to search for your products and services
  • Onsite optimization to allow search engines to associate your website with respective keywords
  • Improve your site’s speed and mobility across all devices
  • Review business listing citations on the best data aggregators and online directories
  • Postpositive reviews on your Google My Business page
  • Post-keyword-rich content on your website
  • Post links to other sites on your website to prove that your business is authoritative and valuable

Although these strategies may seem easy, they are difficult to implement. However, they give you an idea of what to do to rank higher in search engines. Given below are a few phrases that can improve your site’s visibility in search engines and increase the traffic to your website:

Phases Of Our SEO campaigns

Phase 1 – Onboarding & Site Assessment

In order to help our clients better, we first hold a meet where we discuss their customer demographics, metrics, competitors, goals, and the procedure to track new customer leads in the SEO campaigns. We also have a back-office team that collects data regarding logins on the website.

Next, we assess your site’s SEO and come up with a comprehensive report that includes the following:

  • Keywords that we should target
  • Average search volumes
  • Current traffic volume and website rank
  • Incorrect or duplicate citations on your site
  • Optimize your website on Facebook, LinkedIn, Yelp, and Google My Business
  • Assess how difficult the SEO campaign may get
  • Make a list of 5 backlinks of your company’s competitors
  • Set up a strategy for creating your website’s content

Once we complete this phase, we will provide a comprehensive report regarding the position of the website and what we need to improve its visibility in search engines.

Phase 2 – Onsite Optimization

Our next job is to optimize your website and its web pages that link to LinkedIn, Facebook, Yelp, and Google My Business. Optimizing the landing pages can improve the ranking of your website on search engines.

We also target each keyword that relates to different services that your company provides. With properly optimized landing pages, it becomes easier for us to create the content so that the targeted keywords can match with the search terms used by your audience. These small tweaks to the web pages are crucial, and they improve your site’s structure, thus ensuring that they impress the search engines.

In addition to optimizing web pages, we also optimize for conversions. This includes assessing the efficacy of the call to action phrases used throughout the website. If we feel that we need to improve those phrases, we will do the needful so that your audience can follow the instructions and convert into customers sooner than you expect.

Call us or contact us for any help you need with your SEO campaign! Visit our blog for more related articles on how to execute the best SEO in Houston! Click here for the second article of this series.

Why Use Houston SEO To Grow Your Business Pt 2

By Leave a Comment

Top 10 Amazing Benefits Of SEO In Houston

Part 2

(Continuation)For example, the number of SEO outcomes and ROI will depend on the amount of work, time, and money you spend on it. Be cautious when trusting SEO services that promise instant results. Most of these companies may use black hat techniques to increase traffic to your site. But Google warns webmasters against using such techniques.

7. Provides Better User Experience

Google knows how to interpret a favorable and unfavorable user experience. In fact, a positive user experience helps improve the rankings of your website. A potential customer wants to know the answer to their query right away when they click on the listings. Google favors websites that provide accurate data and useful information to their visitors. If a customer visits a website that is slow, spammed with popup ads, uses black hat techniques, or provides irrelevant content, Google will consider the specific website to be a terrible experience and will lower the rankings of the site.

8. You Can Build Relationships With Other Websites

Earning a link from a reputable and relevant website is important to rank your site higher in Google SERPs. In fact, one of the biggest parts of optimizing your website is to focus on outbound search engine optimization strategies. For example, you can find chances for placements on industry blogs, relevant websites, and news outlets to significantly increase the growth of your brand. Google prefers websites that interlink, and you should focus on adding links from other websites and promoting them in your articles.

9. Allows For Quality Traffic

SEO helps webmasters attract high-quality and relevant visitors to their sites. Potential customers that are truly interested in your products or services are more likely to visit your site. That is where keyword research comes in handy. It helps a webmaster target visitors who are already in search of the keywords that he/she wants to rank for.

10. Promotes Brand Awareness

SEO increases your brand awareness among potential customers. A customer will ask a variety of questions as he/she passes through the buying cycle. In fact, most people tend to research a product or service a lot more than before since they have so much information at their fingertips. Effective SEO helps your website rank for numerous searches connected to the product/service you are currently selling.

How Can You Start Applying SEO To Your Business?

The most important thing is to learn SEO and the many opportunities it provides. Once you know how SEO could benefit your business, you can hire a reliable SEO analyst to help your business. A good SEO specialist will help improve the rankings of your website and attract high-quality leads to your business. If you are looking for a reputable SEO specialist, contact our highly trained professionals right now!

Call us or contact us for any help you need with your SEO campaign! Visit our blog for more related articles on how to execute the best SEO in Houston! Missed the first issue of this article? Click here!

Enable Notifications OK No thanks