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SEO In Houston: Still Beneficial During COVID-19 Pandemic? Pt 2

September 7, 2020 By SEO Houston Pros Leave a Comment

10 Ways That A Houston SEO Could Be Useful Though There’s A Coronavirus

Part 2

4. Top Of The Mind Awareness

SEO enables your brand to remain visible. What dominates most people’s minds during a pandemic is survival. In case your business primarily deals with products that may be crucial for survival, for example, food, medications, and things like tissue as we have come to learn from the panic caused by this pandemic, then many people may already be considering your business. However, you can still use SEO to gain an edge over your competitors. Even if your business doesn’t deal with essential products, SEO will help you maintain top-of-mind awareness. This will provide an important asset for your business once things start returning to normal.

As the adage says, “out of sight out of mind.” If you are no longer visible in the search results, people will eventually forget about you. SEO will help you avoid this risk.

5. It Offers An Opportunity To Differentiate Yourself From Your Competition

Some of your competition will most likely slow down their SEO marketing efforts. They may falsely assume that since people are currently confined to their homes, there is no need to keep pushing their SEO strategies. You have to keep mind the fact that Google will continue working regardless of the pandemic. People will still be searching, and the algorithm will still be ranking. This is the most favorable time to improve your ranking as there will be a reduction in visible competition. Depending on your niche, you may be surprised to find that your business is the only one still active online.

When you optimize for certain keywords during a pandemic, you will gain an advantage over your competition since they will need to do some catching up when they eventually resume their SEO marketing campaigns.

This pandemic may take a long time to come to an end, probably months, which is a long time to get as far ahead as possible.

6. Offers Hope For After The Pandemic (Long Term Marketing)

For most businesses, the future seems bleak and uncertain. With the global economy on the verge of collapsing, cuts have had to be made, with more yet to come, regaining your footing after this will be challenging. This is why investing in a long-term marketing strategy that will offer the best way out after the pandemic is very sensible. SEO is, by its very nature, a long-term strategy. Your current results will deliver great results long into the future. Considering that there isn’t any estimated date as to when the pandemic may be over, it is practical to focus on a long-term strategy that prepares you to receive more customers after the disease is done away with.
SEO performed now is a seed for the future.

7. Boosts Authority & Expertise

Many people will be looking to catch up on their reading. For some, finding some good content to read while stuck at home will be their way of passing the time. When you have quality content in your field of expertise, you will be able to capture such people’s interest. There are various tools online that can help you find out what keywords users are searching for in your field. Then you can optimize for these keywords. You will most probably find that most people are looking for information regarding the pandemic, but there will still be others searching for other things. The perception of your business that visitors get after reading your content during the pandemic will have long-term results. You will likely attract the attention of more customers to your site as they will view you as an authority in that particular field.

Call us or contact us today for your free consultation. Visit our blog for more related articles on how to execute the best SEO in Houston! Click here for the third issue of this article!

SEO In Houston: Still Beneficial During COVID-19 Pandemic? Pt 1

September 2, 2020 By SEO Houston Pros Leave a Comment

10 Ways That A Houston SEO Could Be Useful Though There’s A Coronavirus

Part 1

Any time a pandemic strikes, life is usually accorded the highest priority. As a result, businesses will often be affected, and the likelihood of an economic crisis tends to leave many people feeling helpless and uncertain about the future. However, you shouldn’t despair as things will eventually get better. But in the meanwhile, as you brace yourself for whatever is to come, investing in SEO can significantly help to sustain your business in numerous ways.

The point here is to avoid having your business quarantined.

1. It Offers An Opportunity To Show Empathy

Businesses often use words along the lines of “we care, we understand, valued customer” in normal circumstances when the times are great. There is no better time to deliver on these promises than during a pandemic when people are suffering. Don’t forget that these are the same people that leave comments in discussion forums, subscribe to your newsletters, and even post positive reviews about your business and its products/services. Rather than persistently forcing your products down their throats, it is the high time that you be the understanding and compassionate friend that they need. Your content needs to let your customers know that your business understands what they are going through. It is time to let the human side of your business shine. They will feel much better more connected to your business when they know that your business understands what they are facing. In case your business is assisting the community in any way during the health crisis, you need to find a way to include it in your content.

2. Promoting Your Brand

SEO has proven itself as a highly useful branding tool. The same applies even during a pandemic. The key here is to understand how to use it. While people may lack a need for your products/services as they get more concerned about their jobs, mortgage payments, and staying healthy, this doesn’t mean that they are in any way off the internet.

As they keep isolated in their homes, they are continuously browsing the internet, trying to find various things related to the coronavirus (these can include products and services that can help make their lives much easier during this time) or staying alive.

Consider adjusting your content to ensure that your brand continues to appear in the content. Many businesses are taking it upon themselves to share messages with their audience. This way, even if your business offers products or services that people may not seriously consider or need during a pandemic, your brand will still appear in searches. You can also optimize for particular keywords associated with safety during a pandemic.

But while sharing some funny memes may give your brand some little attention, doing so might not be appropriate or a smart idea during a pandemic.

3. It Provides Your Business A Lifeline

With people having to stay at home during the pandemic, many businesses that are still open have had to deal with a shortage of clients as they can no longer visit the office. However, you shouldn’t let this put you down as SEO is exactly what you need.

As people are using the internet more, it is the best time to concentrate on running your business online. Investing in SEO is one of the best ways to draw people’s attention to your business. During this time, many people have more free time to click through and respond to their emails. Some may be trying to find out more about a certain product/service.

In today’s technological environment, the online scene may be busier than ever, regardless of the pandemic. With SEO, you get the opportunity to remain relevant during a pandemic, and even if those visiting your website don’t outrightly buy, they might do so when things get better.

Call us or contact us today for your free consultation. Visit our blog for more related articles on how to execute the best SEO in Houston! Click here for the second issue of this article!

The Importance Of Social Media Marketing For Your Business In Houston

August 20, 2020 By SEO Houston Pros Leave a Comment

Top Reasons For Investing In A Houston Social Media Marketing

Part 2 Marketplace Awareness

There are times when you find it hard to figure out what the customers need or want. Social media can be of great help in such scenarios as you can get a lot of information from customers. The only thing you need to do is consistently monitor the activity on your social media profile and take an interest in the opinions and interests expressed by your customers. In other words, use social media to learn what your customers want. Social media is an excellent tool to learn more about the demographics of your customers which also makes it an excellent marketing research tool.

Enhanced Traffic

It’s not easy to get online traffic, especially when you do not have any experience and you don’t know where to begin. Social media offers you an opportunity to bring targeted traffic to your website. In order to get more online traffic, you will need to share helpful posts on your social media profile. The goal of sharing helpful information on social media platforms is to generate enough interest among the targeted audience to visit your website once they go through the content on your social media profile.

Help With SEO

Social media plays an important role when it comes to organic rankings in search engines. The requirements for maintaining organic rankings in the search engine result pages keep changing with time and it is difficult for marketers to maintain original rankings without consistently updating their strategies. Therefore, you need to focus on more than regular updating of your business blog and optimization of your domain, and social media can help you with that.

Brand Authority

The primary factors that matter when it comes to the creation of a powerful online brand are brand loyalty and customer satisfaction. Regular communication with customers is also important. By putting high-quality content in front of the targeted audience, it is possible to build a positive image for your business. When you interact with customers, it gives the impression that you care about their interests which helps in increasing brand loyalty and customer satisfaction. It will start a virtuous cycle for your business as customers start to advertise your business on their own because they are just happy with your products and services.

Conclusion

Overall, social media has emerged as an effective marketing tool for small as well as big brands. It allows you to get more traffic to your online properties, enhance your brand loyalty, and also improve your search engine rankings with constantly evolving social media marketing strategy. Social media platforms also make it easy for you to enhance customer satisfaction and to create more business opportunities. In short, you have an opportunity to leave your competition behind by investing in social media marketing.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the first article in this series.

The Importance Of Social Media Marketing For Your Business In Houston

August 16, 2020 By SEO Houston Pros Leave a Comment

Top Reasons For Investing In A Houston Social Media Marketing

Part 1

There is no denying that in today’s digital world, social media has quickly emerged as the best tool for marketing. It offers a variety of benefits and makes it easy for businesses to get in front of millions of potential customers. As a business owner, you ought to have a strategy to take advantage of social media marketing or you might get left behind. Here are a few reasons why you need to use social media to promote your brand and your products.

Value For Money

There is no shortage of digital tools available for marketing your business but when it comes to cost-effectiveness, nothing can match social media. Social media doesn’t require you to make any financial investment in order to promote your brand. It’s completely free for you to create a business account on the social media platforms. However, you will need to spend money eventually in order to promote your business through paid advertisements on these platforms. You will get an excellent return on your investment as the conversion rate is high on these social media platforms. The only thing you need to spend is your time and some other resources.

Substantial Increase In Brand Awareness

Social media offers you an excellent opportunity to enhance your brand awareness. Brand awareness is pretty important these days as there is extreme competition in almost all business niches. You can get started by creating a profile for your brand on social media platforms. You then need to start interacting with other users on the platform. An effective social media marketing strategy will allow you to improve your brand’s recognition among users significantly. 91% of experienced social media marketers believe that one does not need to spend more than a few hours each week in order to enhance their brand visibility and to improve user experience.

Talk Directly To Your Customers

You also get to engage your customers. It helps in improving the conversion rates for your business as you frequently communicate with the targeted audience. It also gives an avenue to your targeted audience to get in touch with you which means they can easily share any information or any queries they might have regarding your products or services. When you offer a reliable way for your customers to get in touch with you, you’ll find it easy to get their attention and get across your brand or business message.

Customer Satisfaction

Social media not only offers you the ability to engage your customers directly but also plays an important role in networking. Social media digital platforms allow you to improve the image of your business by advocating for your brand online. Also, customers feel appreciated when a human replies to them instead of the cookie-cutter replies generated by a computer. You should always try to personally reply to as many customers as possible and it will soon have a snowball effect on customer satisfaction.

Enhanced Customer Loyalty To The Brand

Social media makes it easy for you to connect with customers. It also helps in maintaining customer’s loyalty to the brand. Needless to say that customer satisfaction and customer loyalty go hand in hand and you can’t have one without the other. However, in order to maintain customer loyalty, you need to consistently engage with your customers and maintain a strong business relationship with them.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the second article in this series.

Local SEO In Houston: Is It Ideal For Your Local Business?

August 8, 2020 By SEO Houston Pros Leave a Comment

12 Undeniable Ways That Your Local Business Benefits From Investing In Houston Local SEO

Part 2 6. Build Trust Through Higher Rankings

When searching for something online, you probably will settle for the first five or so listings you find. You will place some degree of trust in them, assuming the businesses that are on the first few slots in the first search page are doing something right.

In truth, they might have much of what they are doing working out for them aside from having Local SEO. When your company starts ranking higher, potential customers will begin to trust in it, and without you having to tweak what you are offering.

7. Bag A Spot In Google’s 3-Pack

Google’s 3-pack is a term used to refer to the first three listings displayed that match your search. You can assess this by inputting keywords of something you specialize in to see if it appears in the top three slots. Previously, Google was using a 7-pack system but had to change things so that search results can fit easily into mobile devices.

8. Land More Local Reviews

Local shoppers will recommend a good business offering quality customer service experience online. Similarly, they will rant about the bad ones. Given the exposure that online content has, you probably will have more people inquiring about your product or service after they come across a positive remarket about your business.

Every review that a customer leaves through your Google business account, and you respond in kind to it, can help drive up sales and push you a spot here on SEO rankings.

9. Reduce Advertising Costs

With more than 80% of mobile users doing searches based on the keyword “near me”, the need to invest in Local SEO cannot be overstated. If you are trying to save money when targeting local through promo campaigns, including putting ads in print media or utilizing sponsored social media campaigns, then this is one of the most effective solutions out there.

Local SEO is a high-yield, cost-effective way of promoting your business and building brand awareness. It has a higher ROI in the long run compared to the expensive paid local adverts.

10. Gain Ready-To-Buy Customers

In most cases, people go online to research a product or service they are thinking of purchasing but know little about or need additional information. That means they perform the search because they are ready to buy.

According to statistics, 24% of the online users who run an online search is ready to spend on what they are researching. They already know what they want, and it is a matter of finding it in the local search to find where to purchase.

11. Local Business Directories Exposure

Optimized Local SEO increases your chances of appearing in local business directories where potential customers search for products or services in a specific area. They also can leave reviews in the directories. Therefore, finding a spot in the local directories can help boost your brand’s or business’ credibility while bolstering your SEO ranking.

12. Keep Up With Mobile Growth

While most local searches for products or services are done via desktop computers, more and more people are turning to their tablets, smartphones, and other portable internet access devices. As of 2019, mobile devices account for well over 56% of online traffic. And since these gadgets are an added benefit to location services, you must make sure nearby customers can find your business when they perform a mobile search.

The above are some of the notable benefits of optimizing your business for local searches. Contact us today if you are thinking of enhancing your marketing strategies via Local SEO.

Feel free to get in touch with the best SEO agency in Houston by contacting us today or giving us a call now! Visit our blog for more tips and tricks on successful SEO tactics! Click here for the first article in this series.

Local SEO In Houston: Is It Ideal For Your Local Business?

August 2, 2020 By SEO Houston Pros Leave a Comment

12 Undeniable Ways That Your Local Business Benefits From Investing In Houston Local SEO

Part 1

It is not that difficult for a business to rise through online ranks to seat at the top of the search results. If you have not optimized your online business listings for local searches, people might not find you when in their pursuits, and that translates to missed opportunities to increase your sales or enhance your brand awareness. It all is something that you can achieve by investing in Search Engine Optimizations (SEO).

Content creation and optimization are at the heart of any effective SEO strategy, and this will focus on boosting your ranking on SERPs (Search Engine Results Pages) based on keywords. Your company or brand name will then start to perform better, rising through the ranks to appear on the first page when people search for your product, service, or business name. And if your customers are but a street down from you, then you should consider Local SEO to ensure you are visible to them.

But what are Local SEO and its benefits? The information given below will help answer this and any other question that you might have regarding localized search engine optimization.

1. Increase Web Traffic

You potentially are competing for space with your competitors on the search results pages if you are not making the most of local SEO. Keep in mind that you will be sharing the same space with local competition as well as other businesses on the other side of the country who might be more established and have better resources than you.

Therefore, you most likely get passed over by internet users, especially mobile users who are limited time on their work break to run some online searches. They are less likely to scroll up to the third or fourth pages of search results to find you.

2. Lead The Chase, Stay Ahead Of Your Competition

For inserts, is a potential customer strolling in your neighborhood runs a quick mobile search for running gear, then your business will show up in the search results, but so will every other nearby competitor.

Keep in mind that many mobile users have a short attention span. Thus, they will respond to the first viable solution they find. If you fail to be among the first, then you miss out on the opportunity of landing a potential sale.

3. Build Links With Nearby Businesses

While you must remain competitive with nearby companies, showing up in local searches can help you form beneficial alliances with your competitors.

For instance, a local business may be thinking of cross-promoting their product or services with another company in their town. Perhaps, then might be looking to create a collective marketing campaign that will help several businesses that operate within two interdependent industries.

4. Gain Possible Repeat Customers

Operating on the internet means that you may find customers that are willing to visit or do business with you from far away, and they might only need one thing from you. Optimizing your Local SEO for mobile searches can help you capture such shoppers.

By providing a positive customer service experience to every first-time to visit or transact with you, you are more likely to encourage them to come back again. It is a strategy you can use to help build long-term relations while stretching one sale into countless more from the same customer.

5. Create A Community

The idea of shopping locally has caught on among local marketers and residents that are keen on supporting companies in their towns, thereby growing the local economy.

If your brand is keen on making the home tuff proud, you should invest more in connecting with your local customers. Remember their names, the products or services they order, and any other useful detail. Let them know that you are a short distance away from them, providing the product or service they need.

What Makes A Great Houston Leads For Your Business

July 20, 2020 By SEO Houston Pros Leave a Comment

8 Traits That Makes A Good Leads In Houston

Part 2

3. Knowledge Of The Purchase Process

Find out whether the prospect knows how to systematically move from one stage to the next of the purchase process until the actual purchase. A prospect who clearly understands the purchase process is a better prospect since it indicates that they are truly interested in buying the product.

4. Knowledge Of Your Brand & Products/Services

Any prospect who’s serious in converting will make the effort to know more about your company structure and the range of products you offer. They will want to find out who they to consult at whichever stage of the purchasing process they are in and also find out if you offer different products in the same category.

5. Confirmed Date Of First Contact & Discovery

Confirmed date of the first contact is crucial as it determines whether your future engagements will be successful or not. A prospect who has already made initial contact with your team will be more receptive to further engagements. They will be readily willing to pick your calls and respond to any follow-up communications.

6. Budget

Another important factor to consider in a great lead is their financial situation. Even though all leads should be taken seriously, you need to give more attention to leads who have demonstrated that they have the financial resources to make the purchase.

7. Authority

Authority is closely linked to the budget. Do they have a voice in the final purchasing decision? This is particularly crucial when it comes to organizations and families. You need to focus on leads who are making the final purchasing decision. For instance, in the family scenario, a child may be the prospective buyer, however, they don’t have the budget or authority to make the buying decision.

8. Need

Lastly, a good lead is one who has a genuine need for your product/service. At times, users will visit your site just to be entertained by your interesting videos or consume the content of your blog just because they are searching for ideas for their own blogs. These people don’t have a genuine interest or need for your offerings. Thus, it is essential that you isolate such people from genuine leads.

Conclusion

The takeaway here is that, just because someone has shown an interest in your products, it doesn’t mean that they are a great lead. You should always evaluate their underlying traits. Using these eight criteria, you will be able to determine whether a prospect qualifies as a worthwhile lead.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the first article in this series.

What Makes A Great Houston Leads For Your Business

July 16, 2020 By SEO Houston Pros Leave a Comment

8 Traits That Makes A Good Leads In Houston

Part 1

What Is A lead?

In marketing terms, a lead is defined as a potential customer with an interest in the product or service that you are offering. However, it is important to note that a lead isn’t just limited to individual customers; also organizations that have shown interest in what you are offering are called leads. Lead generation is the process of initiating consumer interest or inquiry into your products or services.

Why Are Leads Important?

In order to remain competitive in the digital era, your business needs lead. If you don’t have leads, you won’t have customers, and considering that your business needs customers to generate revenue and keep running, without customers you will soon be out of business.

Some time back, getting customers was much simpler. The marketing would find names of prospective customers and forward the names to the sales team. The sales team would then initiate contact with the prospects. Keep in mind the fact that, these were uninformed buyers in the early purchase states and had little to no interest in the specific product or service being offered.

However, things are different now. The modern buyer prefers to do their own research online and learn almost everything about the product or service before contacting the sales team. By the time a prospective customer speaks to a salesperson, they are usually in the final stages of the purchase process. This means that at this point, it is very difficult to change the prospects’ minds. It has become important for businesses to start early.

What Makes A Great Lead?

Ultimately, any leads can be considered a good lead. If an individual or business has shown interest in your product or service, then they are highly likely to consider purchasing from you in the future.

However, to improve efficiency, it is essential to target prospects that not only have an interest in your offerings but also exhibit other traits that make them greater leads, which include:

1. Great Data

Narrow down to those prospects whom you have plenty of information on. You should have information such as the leads contact details, email address, demographic data, buying habits, etc. This way, it will be much easier for you to reach out to and monitor the lead. As a result, you will be able to adjust your marketing efforts to better convert the prospects to customers.

2. An Interest In Buying

When looking for great leads, an interest in your offering alone isn’t enough, they should also demonstrate signs that they want to make a purchase. To determine whether a prospect is interested in buying, monitor their online activities to find out if they are checking buying guides and comparing prices from various brands.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the second article in this series.

SEM Vs. SEO In Houston: Which One Works Best For Your Brand?

July 8, 2020 By SEO Houston Pros Leave a Comment

Helpful Guide For Choosing Between Houston SEM & SEO

Part 2

The Differences Between SEM & SEO

SEM search placements are labeled as Ads, while SEO ones are not. The look of the two types of listings is different. Paid ads are identified as advertising by a small icon displayed next to them, whereas organic results aren’t labeled in any way.

SEM search results bear ad extensions while SEO search results can display as featured snippets. The appearance in search results is different. SEM listings may include phone numbers, additional links and location extensions while SEO results may appear as featured snippets in search.

Each time a search user clicks on one of your ads, you have to pay. On the contrary, you don’t pay anything when search users click on organic results. This is why you need to have an ongoing budget to keep showing SEM ads and to use this method to generate leads.

SEM results show only to a target audience you select when you define your campaigns. SEO results show to anyone using those specific search terms. While both tactics focus on attracting targeted leads, you can only choose your target audience through SEM. Depending on the publisher, you may be able to filter your audience by age, gender, location, habits, income, and more.

SEM has an immediate impact while SEO takes a while to start showing results. In SEM, you start driving traffic to your website the very moment after you launch your campaigns. This makes it a great strategy for testing. You can easily change your ad copy, target a different audience, and perform other tweaks that can help you improve the ROI. Also, you’ll see the effects of your actions right away. On the contrary, SEO takes too much time to implement such changes and to monitor their effects in SERPs.

SEO provides excellent value over time, while SEM does not. SEM works only for as long as you keep pumping money into your campaigns. SEO is the exact opposite. A good SEO strategy grows and compounds with time, leaving long-term results that stick. SEO will keep bringing you leads even in the event of a cash flow problem. You can pause all marketing expenses for a while and still benefit from the results of your previous efforts. This is why you can’t afford to overlook SEO, even though it take such a long time to pay off. If you were to rely solely on SEM to attract search traffic to your website, you can get in huge trouble in the event of a cash flow problem.

SEO can have a higher CTR than SEM, provided that you manage to bring your pages to the top of search engines. Statistics show that the top three organic search results have the highest CTR. As consequence, if you can reach the best organic spots, you’ll score much better ROI with SEO than with SEM. On the contrary, mediocre SEO results will probably get you less clicks than SEM.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the first article in this series.

SEM Vs. SEO In Houston: Which One Works Best For Your Brand?

July 2, 2020 By SEO Houston Pros Leave a Comment

Helpful Guide For Choosing Between Houston SEM & SEO

Part 1

A strong online presence can help any type of business to attract warm leads that are very easy to convert into paying customers. Brands trying to improve their visibility in search need to pay close attention to the search optimization of their websites. However, this can be a difficult project to manage if you aren’t fully aware of the differences between SEM and SEO and of the benefits and drawbacks of each of these two online marketing activities.

Even though both SEM and SEO share similar tactics, they are two essentially different approaches to search optimization. If you use both terms to define the same strategy, you’ll have a hard time at implementing them the right way, so you won’t get the results you expect.

What Is SEM?

SEM is the acronym for Search Engine Marketing and it uses paid promotion to offer a business visibility is SERPs. Any SEM strategy has two components, namely setting up and optimizing the ads and setting a budget to allow for a profitable placement of the ads.

What Is SEO?

SEO is the acronym for Search Engine Optimization and it uses organic tactics to boost a brand’s presence in SERPs. Thanks to SEO, marketers can enjoy a steady flow of search traffic without having to pay for showing up on top positions in SERPs. SEO makes use of a range of techniques and methods to determine search engines to show certain web pages near the top of SERPs for a certain set of keywords.

The Difference Between SEM & SEO

SEM and SEO are two facets of search marketing. However, when you take a closer look at each of them, you’ll notice that they overlap in some areas but differ in others.

The Similarities Of SEM & SEO

Both of them help a website appear in search results. They both aim to promote a brand to the top of search. The objective of each tactic is to show the web pages of the brand in prominent positions in SERPs for some of the most relevant and lucrative keywords of an industry or niche.

Both tactics are designed to drive more search traffic to a website. They share the common goal to boost the visibility in SERPs. At the same time, each of these strategies uses specific tactics to increase the CTR (click-through rate) and get more search users to visit the website.

Both of them require an in-depth knowledge of your audience. In order to be successful, you have to understand your audience and the way they behave online. By building user personas and by using careful segmentation, you can achieve a good knowledge of your audience, determine their needs, and understand what they are searching for.

Both methods involve keyword research to determine the most lucrative search terms to target. Both SEM and SEO activities start with keyword research to unveil the best keywords in your industry or area of activity. This research studies and compares the keyword popularity, the monthly search volumes, and the commercial value of each search term.

Call or contact SEO Houston Pros today for further information. Visit our blog for more tricks and tips for Houston SEO! Click here for the second article in this series.